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Chesley TVNovember 10, 2026

A Third “Memory Winter” Warning: What Happened the Last Two Times? | Chesley Investment Advisory Executive Director Park Se-ik [Womaesinbak / 26.11.10 Tue.]

An independent exercise, not a statement by the video creator or verification of every claim in the video.

Can memory revenue fall as shipments rise?

If a hypothetical product ships 20% more units at an average selling price 25% lower, its revenue falls to 90% of the original level. Multiply the shipment factor of 1.20 by the price factor of 0.75 to get 0.90. Then check product costs and inventory write-downs to see how the revenue change flows through to operating profit.

Check for yourself

  1. When overall DRAM revenue share increases, what changed in shipments and in the share of higher-priced products?
  2. When will the announced capacity additions translate into more units that suppliers can ship to customers?

Limits of application

This is a hypothetical single-product calculation. Product mix, long-term contract pricing, yields, costs, and inventories also affect actual companies.

What to look for
See which assumptions support near-term results and long-term profitability when a report takes different views over those time horizons.
Why it matters
Track projects from announcements through operations and shipments, then test how sensitive earnings are when shipment volumes and selling prices move in different directions.

Timeline

5 segments
  1. The Morgan Stanley outlook presented in the video raises near-term profit estimates while considering how data-center delays and expanding memory supply could pressure long-term margins. Counterpoint’s estimate of CXMT’s 9% revenue share covers the overall DRAM market.

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Educational information only; not investment advice.